Seven Steps to a Great Personal Brand - Step Two

Section two of Dave Kinney's comments (see yesterday's post) pertain to personal brand alignment.

Things we should all make sure are in alignment with our personal brand:

 

     -Our brochure

     -Our website, including our bio

     -Our office space

     -The quality of delivery of our products/services

     -Our dress, grooming and manners

     -The way our receptionist answers the phones

     -How we treat our staff

     -How our team handles our clients

     -The credibility of the company for which we work

     -How we respond to difficulties